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  • Blog
  • 26th Jun 2020

The disproportionate impact of COVID-19 on ethnic minorities in the UK and what we can do about it

Of the almost 10,000 patients critically ill with COVID-19 in hospitals in England, Wales and Northern Ireland since the start of the outbreak in the UK, 33% were from Black, Asian, Mixed or Other ethnic minorities - even though people from these groups account for 14% of the population (excluding…

  • Blog
  • 10th Jul 2020

Mitigating the impact of COVID-19 on higher education

Students about to start or return to higher education in September face a radically different experience to what they originally anticipated - with online classes and reduced social contact. As social distancing measures become the ‘new normal’ under COVID-19, higher education providers must explore new ways to support access, success…

  • Report
  • 15th Jul 2020

The Stronger Nudge

The Behavioural Insights Team (BIT) was commissioned by the Money and Pensions Service (MaPS) to evaluate the impact of the ‘Stronger Nudge’ interventions on the number of people who receive Pension Wise guidance before they access their pension savings. The key components of the Stronger Nudge were to explain the…

  • Press release
  • 16th Jul 2020

Additional provider nudges result in more Pension Wise appointments

Behavioural trials to explore more effective ways of prompting people who phone their pension provider for retirement information to take Pension Wise guidance could increase the take up of appointments by three times when compared with the current signposting to this group. The research, conducted by the Behavioural Insights Team…

  • Blog
  • 16th Jul 2020

Encouraging pension savers to take up guidance

Last April marked five years since the introduction of “pension freedoms” which provided people with more choice and flexibility in their retirement options. However, approximately half of people approaching retirement say that they don’t know enough to plan for their income after they stop working. Here we discuss the results…

  • Blog
  • 17th Jul 2020

Improving student attendance through timely nudges

In the UK, 90% of teachers report that pupils are doing less or much less work than usual. On average UK pupils have spent just 2.5 hours a day on school work, but a fifth (or 2 million) did no schoolwork or less than an hour a day. School closures…

  • Report
  • 15th Sep 2020

Encouraging compliance with the gender pay gap regulations: a letter trial

New legislation came into force in April 2018 requiring all UK organisations with 250 employees or more to report their annual gender pay gap (GPG) figures to the public through a designated government website. Ahead of this, BIT worked with the Government Equalities Office to test whether different messages were…

  • Blog
  • 23rd Sep 2020

Nudging young people to engage with pensions

BIT partnered with Scottish Widows to conduct an online experiment with 2,800 young people in the UK on BIT’s Predictiv platform. The experiment aimed to measure how they would view pension contributions depending on different types of communication frames, as well as map out young peoples’ understanding of and attitudes…

  • Press release
  • 23rd Sep 2020

The small nudges that could make young people £142,000 better off in retirement

Nearly two million younger people could have an extra £7,000 a year in retirement income, simply through a series of small behavioural nudges, according to a new Scottish Widows study. Getting young people to picture their ‘future self’ and introducing simpler pension labels to link contribution levels and retirement income,…

  • Blog
  • 9th Oct 2020

Nudging to boost volunteer sign-ups during the coronavirus crisis

BIT and the Local Government Association (LGA) partnered with North Yorkshire County Council (NYCC) to encourage good deeds and maintain altruistic behaviours throughout the crisis. We developed a set of messages designed to encourage volunteering behaviours. To maximise the impact of these messages we incorporated several behavioural insights or nudges…